Logo Design
Custom logo systems built to carry supplement brand associations quickly, work across labels and cartons, and support a persuasive CPG shelf impression.
Build a food supplement logo that does more than look polished. DePersico Creative designs strategic CPG brand identities that communicate benefits quickly, support supplement-facts packaging systems, and help products earn attention in the few seconds shoppers give a shelf or thumbnail. From startups to national portfolios, every logo is shaped to inspire trial, trust, and repeat purchase.
Strategic logo, packaging, label, positioning, and launch support for food supplement and CPG brands.
Custom logo systems built to carry supplement brand associations quickly, work across labels and cartons, and support a persuasive CPG shelf impression.
Package design that turns your supplement bottle, pouch, tub, carton, or box into a strategic selling tool with clear hierarchy and trial-driving cues.
Front-panel and back-of-pack label systems designed for shelf appeal, ingredient clarity, supplement-facts layouts where applicable, and retailer-ready presentation.
SWIFI-based evaluation of competitors, shelf positioning, visual strengths, weaknesses, and improvement opportunities before creative work begins.
Strategic naming, taglines, package copy, and product language that make benefits easier to understand and more memorable at purchase points.
Coordinated launch assets including sell sheets, trade show materials, presentations, social graphics, and buyer-ready collateral for supplement CPG teams.
We begin by learning your supplement product, shopper, category, benefit claims, retail goals, and competitive set. This frames the logo as a strategic CPG asset, not a stand-alone graphic.
From startups to household names, DePersico helps CPG brands create cravings and inspire trial.
"I have worked with DePersico for seven years now on regional and national brands, and they consistently deliver high-quality work in a timely manner. They are well organized, quick to respond, detailed, and thoughtful about their work. Their friendly service and communication skills make them a pleasure to work with."
A focused creative partner for supplement brands that need strategy, shelf impact, and launch-ready execution.
Over 45 years helping food and beverage products earn attention, trial, and loyalty.
Food and beverage package design is the core focus, not an occasional agency add-on.
Clients work directly with the President and the A-Team on every project.
Project-based pricing keeps strategic design accessible for startups and national portfolios.
Meet the specialists behind shelf-ready CPG brand design.
DePersico Creative is a three-generation, family-owned design agency headquartered in West Chester, PA. Since 1977, the team has helped food and beverage brands transform packaging, sharpen positioning, and create identities that perform in competitive retail environments. The company’s work is rooted in one specialized discipline: using CPG packaging and brand design as a selling tool. Clients work directly with the President, not layers of account management, and the A-Team is involved on every project regardless of scope. From emerging supplement and wellness startups to national food brands such as Kellogg’s, Campbell’s, McCormick, Ball Park, DaVinci, Idahoan, J. Skinner, Sea Best, and Yummy Health, DePersico brings practical shelf insight to every assignment.
A strong supplement logo must communicate credibility, product benefit, and category fit quickly. It should work on small labels, e-commerce thumbnails, cartons, sell sheets, and retail displays. DePersico Creative designs logos within a broader CPG system, considering visual hierarchy, supplement-facts panels, claims, flavor or benefit cues, and how shoppers compare products in seconds.
Get practical guidance from a CPG-focused creative team.
Family-owned creative leadership since 1977.
Specialized focus on food and beverage CPG.
Trusted by national and emerging brands.
Tell us about your supplement product, launch goals, packaging needs, and retail channel so we can recommend the right logo and brand identity path.
For immediate assistance, feel free to give us a direct call at 484-454-3844. You can also send us a quick email at paul@depersico.com.
For immediate assistance, feel free to give us a direct call at 484-454-3844. You can also send us a quick email at paul@depersico.com.