BRAND IDENTITY AND FOOD PACKAGE DESIGN

GRAB THE ATTENTION YOUR PRODUCT DESERVES WITH A FRESH FOOD PACKAGE DESIGN

Your target audience may have heard the mantra “don’t judge a book by its cover” a thousand times—but when they’re rushing through the grocery store, they often make split-second decisions based on what looks the most appealing. Even if your product tastes ten times better than its competitors, it won’t get the attention it deserves without an eye-catching design. That’s where DePersico Creative comes in.

Our team has spent over 40 years helping small and large brands get the recognition their products deserve with strategic food package designs. Instead of viewing your box, can, or bag as a decoration for your product, we treat it like an integral selling tool—because it is.

OUR FOOD BRAND PACKAGING SERVICES

DePersico Creative offers a range of services for food and beverage brands, from new product designs to brand revitalization.

FOOD LOGO DESIGN

If your current logo doesn’t match the message you’re trying to convey with your food package design, it’s time for an upgrade. DePersico Creative can overhaul your logo to match your new brand identity. Our recognizable logo designs help consumers make positive associations with your brand and keep coming back for more.

FOOD LABEL DESIGN

DePersico Creative weaves the most important aspects of your product into each picture, tagline, font, and color on your food label. From handwritten fonts that convey a homemade feel to elegant photography showcasing restaurant-quality products, we carefully choose each element of your packaging to send a clear, compelling message.

SEE WHY TOP BRANDS CHOOSE US FOR FOOD BRAND PACKAGING

When it comes to food packaging designs, showing is better than telling. View our before and afters to see how we’ve revitalized and transformed underperforming products into must-try items with loyal repeat customers.

Browse Our Before & After Portfolio

OUR FOOD PACKAGE DESIGN PROCESS

DePersico Creative loves helping all types of companies elevate their product packaging, from small startups to legacy brands. We offer an agile, project-based pricing structure to ensure any brand that needs our help can get the highest quality food label designs.

No matter the scope of your project, we follow a proven process to create cravings and inspire trial:

1 Perform a SWIFI Brand Analysis

We assess your strongest competitors to see what they’re doing well—and what you can do better.

2 Position Your Product

Our team finds untapped opportunities to give your brand a unique position in the marketplace and tell your story.

3 Choose Brand Names and Incorporate Creative Linguistics

Once we identify what sets your brand apart, we start selecting the words and phrases that will create a strong connection with consumers.

4 Design Your New Packaging

We handle everything in-house, whether you need us to photograph your product or draw a brand-new logo.

5 See Results

After you unveil your new product design, you can start seeing the difference thoughtfully crafted package designs make.

ENSURE YOUR NEW PRODUCT IS A SUCCESS WITH STRATEGIC FOOD BRAND PACKAGING

One of DePersico Creative’s specialties is new product launches. If you think you have a good, innovative new food or beverage that you’re looking to launch on store shelves or online, we are the perfect resource to help make your product a success.

The statistics of new product launch failures may be daunting. But our expertise in launching winning food and beverage brands that thrive by compelling trial and purchase can mean the difference between success and failure. Take a look at some of the new products we have helped launch and see if you can discern the various visual strategies we used to inspire trial. This silent, visual storytelling literally “sells” your product on shelf or online.

Browse Our New Product Launches Portfolio

Share Your Challenges, and We’ll Share Some Creative Solutions

We’re ready to help you take your brand to the next level!

Schedule a Free Consultation

BRAND IDENTITY AND FOOD PACKAGE DESIGN

GRAB THE ATTENTION YOUR PRODUCT DESERVES WITH A FRESH FOOD PACKAGE DESIGN

OUR FOOD BRAND PACKAGING SERVICES

FOOD LOGO DESIGN

FOOD LABEL DESIGN

SEE WHY TOP BRANDS CHOOSE US FOR FOOD BRAND PACKAGING

OUR FOOD PACKAGE DESIGN PROCESS

1

Perform a SWIFI Brand Analysis

2

Position Your Product

3

Choose Brand Names and Incorporate Creative Linguistics

4

Design Your New Packaging

5

See Results

ENSURE YOUR NEW PRODUCT IS A SUCCESS WITH STRATEGIC FOOD BRAND PACKAGING

Share Your Challenges, and We’ll Share Some Creative Solutions

About Us

Services

Contact