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International Food Technologists Expo Guide for Food Brands

Prepare your food brand for the International Food Technologists Expo with strategy-driven guidance, buyer-ready sales materials, booth graphics, and launch support from DePersico Creative. With over 45 years focused on food and beverage branding, we help teams turn trade show attention into clearer positioning, stronger conversations, and more compelling retail opportunities.

Food brand trade show booth with product samples

Our International Food Technologists Expo Services

Expo strategy, trade show graphics, sales collateral, and launch materials for food and beverage brands.

Trade Show Materials

Custom booth graphics, retractable banners, exhibit signage, sample-display branding, and after-show leave-behinds designed to help food brands make stronger first impressions with buyers and industry attendees.

Sell Sheets

Buyer-focused sell sheets that organize SKU details, product benefits, nutrition information, case packs, brand story, and competitive advantages for line reviews, broker meetings, and expo follow-up.

F&B Brochures

Product brochures, brand story booklets, line-up catalogs, and distributor leave-behinds that give sales teams a polished way to explain the full value of the brand.

Marketing Materials

Coordinated collateral systems for retail decks, demo cards, digital assets, point-of-sale displays, and social graphics that keep your expo message consistent across every touchpoint.

Brand Launch Materials

Launch-ready creative systems that connect packaging, retailer presentations, sampling materials, trade show assets, and follow-up communications into one clear new-product rollout.

Brand Analysis

SWIFI brand analysis, shelf audits, and product positioning reviews that sharpen how your food brand communicates differentiation before buyers ever reach your booth.

Food brand team reviewing trade show booth materials

Our IFT Expo Preparation Process

Clarify Your Brand Position

We evaluate your product line, brand story, competitive set, and current materials to identify what buyers need to understand first. This includes shelf appeal, claims hierarchy, product positioning, and the trade show role each asset must play.

Build Buyer-Ready Messaging

Design The Expo Toolkit

Prepare For Show Success

Trusted By Brands

Brand Success

Food brands of all sizes trust DePersico Creative to sharpen launches, packaging, and sales conversations.

"DePersico Creative designed the bold packaging for the Fully Loaded product line and reactions to the look and feel have been exceptional, with overall purchase intent extremely high. We know we can trust the team at DePersico. Their work is always top notch and they provide key insights and suggestions..."

Jared Miller
Jared Miller
The DePersico Difference

Why Choose DePersico Creative?

Strategic food-brand expertise built for products that need to earn attention quickly.

Experience

Over 45 years helping food and beverage brands improve shelf appeal and market performance.

F&B Focus

Food package design, positioning, and launch materials are the agency’s core specialty.

Senior Access

Work directly with the President and senior creative team, not just account managers.

Flexible Pricing

Project-based agile pricing helps startups and national portfolios plan expo materials confidently.

Meet DePersico Creative

Meet the food branding team behind the strategy.

DePersico Creative is a three-generation, family-owned creative agency headquartered in West Chester, PA, helping food and beverage brands transform product ideas into shelf-ready selling tools since 1977. Over more than 45 years, the team has stayed focused on one specialty: food and beverage branding, package design, photography, positioning, and sales materials. That focus matters for trade shows like the International Food Technologists Expo, where product developers, marketers, buyers, and sales teams need to communicate quickly and convincingly. Clients work directly with senior leadership, not layers of account management, and benefit from an in-house approach that connects analysis, linguistics, design, photography, and launch collateral.

Over 45 YearsFocused experience helping food and beverage brands thrive.
Since 1977A long-standing, three-generation family-owned creative agency.
National BrandsExperience with names including Kellogg's, Campbell's, and McCormick.

Frequently Asked Questions

Where is IFT 2026?

IFT FIRST, the Institute of Food Technologists annual event and expo, is commonly associated with Chicago and McCormick Place. Event locations and dates can change by year, so food brands should confirm the official 2026 venue and schedule directly through IFT before booking travel, shipping booth materials, or planning buyer meetings.

What is the IFT event in Chicago?

How should food brands prepare for the IFT Expo?

What trade show materials do food brands need for IFT?

Does DePersico Creative work with beverage brands?

How early should we start designing IFT materials?

Can you create sell sheets for IFT buyer meetings?

What makes an IFT booth effective for food brands?

Still Planning Your Expo Strategy?

Get practical answers before your next trade show deadline.

Trusted Food Expertise

Awards and Recognition

Over 45 years experience badge

Over 45 Years

Decades of focused food and beverage brand expertise.

Family owned agency badge

Family-Owned Agency

Three generations of family-owned creative leadership.

National brand experience badge

National Brand Experience

Trusted by household food and CPG brands.

Get Your IFT Expo Materials Ready

Tell us about your product line, booth plans, launch timing, and sales goals. We will help identify the materials and messaging your team needs before the show.

Contact Us Today

For immediate assistance, feel free to give us a direct call at 484-454-3844. You can also send us a quick email at paul@depersico.com.